How to Create Content and Understand Google’s SEO Algorithm

In 2019 the search engine landscape is dominated by Google, so when digital marketers discuss search engine optimization, they really talk about how to optimize Google’s search algorithm. This clip is from LSC Digital’s webinar “The 5 SEO Recommendations that Matter Most.” In this video, Vice President of Digital Marketing David Clemen will discuss the changes in search engine landscape between 2005 and today, the 3 core factors in Google’s search ranking algorithm, and how to optimize your content to rank higher.

Search engine landscape (00:07)
Google algorithm (01:56)
Google’s Panda Algorithm (03:11)
How to create strong content (06:53)

Read the recap and download the full presentation:

Did you enjoy this video? LSC Digital posts new videos every Tuesday and Thursday. Subscribe to the YouTube channel for the latest:

Did you miss this webinar? Catch the next FREE LSC Digital webinar:

Follow LSC Digital on Twitter:

Follow LSC Digital on LinkedIn:

Leave a Comment